In addition to beginning the rollout of its redesigned app, Fitbit today teased a product unveiling on September 28 that’s presumably for the Charge 6.
If the length of the six-second teaser posted on X (formerly Twitter) this afternoon was not enough of a red herring, the only Fitbit device we see in this video is a wrist-worn wearable that looks like the Charge 5 from its screen to case and band.
We reported last week on a Charge 6 that looks like the previous-generation fitness tracker released in 2021, save for the addition of a physical button. Given the resolution of this teaser video, it’s hard to distinguish the fine details of the Fitbit Charge 6 today.
Besides that hardware change, the integration of Google services, including YouTube Music for playback controls and Maps navigation, is the main selling point.
Timing-wise, September 28 is less than a week away from the October 4 event that will see the Pixel 8 and 8 Pro, as well as the Pixel Watch 2. It makes sense for Google to keep the event Pixel-focused, while the Charge is a popular product line for Fitbit that deserves not to be buried.
September is going to end up being a big Fitbit month with this upcoming announcement and the Material You app redesign. It’s curious that Fitbit didn’t decide to combine those two events.
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