U.S. firm Silas Capital, which invests in next-generation consumer brands, announced on Tuesday the close of its newest consumer growth fund, Silas Capital Partners II, reaching its hard cap of $150 million.
The oversubscribed fund received strong support from prominent institutional investors including endowments, fund-of-funds, insurance companies, global asset managers, family offices and multi-national CPG companies, according to a press release.
With Fund II, Silas Capital will continue to focus on $3 million to $15+ million investments in high-growth, and typically profitable, consumer brands between $5 million and $50+ million in revenue.
The fund will continue to make investments in beauty, personal care, wellness, apparel, home, and food & beverage, and more.
“We are deeply appreciative of the trust and support received from such a high–quality investor base. We’re particularly proud that the vast majority of our long-term Limited Partners re-upped with us and were joined by a who’s who of new LPs,” said Carter Weiss, partner of Silas Capital.
Founded in 2012, Silas Capital’s portfolio includes ILIA Beauty (sold to Famille C), Boll & Branch (sold to L Catterton), Lord Jones (sold to Cronos), Bare Snacks (sold to PepsiCo), Makeup by Mario, Hello Cake, Vacation, Wonderbelly, Sakara Life, Bellroy, Hatch, Herbivore Botanicals, and many others.
The firm’s flagship funds, Silas Capital I & II, specialise in partnering with growth stage consumer businesses between $5 and $50+ million in revenue that are capital efficient and on a clear path to profitably as lead investor with check sizes of $3 to $15+ million.
“In addition to our extensive network to support our portfolio, what sets Silas Capital apart is our deep consumer expertise and a record of successfully investing across multiple economic cycles,” said Frank Lin, partner.
“Many of the shifting consumer behaviors we’ve seen through the pandemic will continue to endure, including the convergence of e-commerce with physical retail, growth in health and wellness, and conscious consumption.”
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