In 2024, YouTube’s reach is truly global. Content creators from all corners of the world are leaving their mark, captivating audiences, and building massive followings. But who are the biggest names this year?
Let’s explore some of the top channels and the reasons behind their success.
Spencer, an author and content writer for The Small Business Blog, introduces YouTube’s top channels in 2024 and explains just why they’ve become so popular.
| Rank | Channel Name | Home Country | Subscribers (Million) | Category |
| 1 | T-Series | India | 249 | Music |
| 2 | MrBeast | United States | 184 | Entertainment |
| 3 | Cocomelon | United States | 165 | Education |
| 4 | Sony Entertainment Television India | India | 162 | Entertainment |
| 5 | Kids Diana Show | United States (originally Ukraine) | 113 | Entertainment |
| 6 | PewDiePie | Sweden | 111 | Entertainment |
| 7 | Like Nastya | United States (originally Russia) | 107 | Entertainment |
| 8 | Vlad and Niki | United States (originally Russia) | 101 | Entertainment |
| 9 | Zee Music Company | India | 99 | Music |
| 10 | WWE | United States | 97 | Sports |
| 11 | Blackpink | South Korea | 91 | Music |
| 12 | Goldmines | India | 89 | Film |
| 13 | Sony SAB | India | 85 | Entertainment |
| 14 | 5-Minute Crafts | Cyprus/Russia | 80 | How-to |
| 15 | BangtanTV | South Korea | 76 | Music |
India’s YouTube Revolution
India has emerged as a powerhouse on YouTube, exemplified by the phenomenal success of T-Series. This music label and film production company isn’t just the most-subscribed channel globally – it’s paved the way for a wave of other Indian creators.
Channels like Zee Music Company and Sony SAB further contribute to India’s YouTube dominance. These channels showcase the country’s rich cultural tapestry and diverse content creation, reflecting a global digital shift towards storytelling, music, and entertainment.
MrBeast and the U.S. YouTube Phenomenon
Across the Atlantic, MrBeast reigns supreme as one of the most influential YouTubers in the United States. His captivating content and philanthropic spirit have earned him a massive subscriber base, solidifying the U.S.’s significant presence on the platform.
However, the American YouTube scene isn’t a one-man show. Channels like Kids Diana Show, 5-Minute Crafts and WWE each represent unique niches, catering to diverse American and global audiences. The US YouTube landscape offers a vibrant mix of entertainment, DIY content, and engaging storytelling.
Global Appeal: Cocomelon, Blackpink, and Beyond
With its catchy animated nursery rhymes, Cocomelon exemplifies the universal appeal of YouTube content. This U.S.-based channel’s global reach highlights the platform’s ability to transcend language barriers. Meanwhile, Blackpink, a K-pop sensation from South Korea, demonstrates how YouTube can propel international music acts to global stardom.
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