YNAP, Zalando and About You link up to expand climate-focused programme

A trio of the world’s biggest names in online fashion retail have joined forces for a second year to expand their unique Fashion Leap For Climate collaboration.

It sees Yoox Net-A-Porter (YNAP), About You and Zalando creating a platform that provides bespoke training for their fashion brand partners “to unlock the complex journey of how to measure carbon footprints and set science-aligned climate targets”.

The platform supports fashion brands in measuring their own carbon footprints and setting targets that align with climate science. 

YNAP, About You and Zalando have a shared ambition to “solve a knowledge gap, with a view to reducing the fashion industry’s emissions over the long term”.

Open from this month, the second year of the collab sees the three e-tailers “enhancing their co-created climate learning platform and extending invitations to 250 of their brand partners, up from 55 brands who took part in a successful first year”.

The first year enabled the three to gain insights on how to optimise the platform to maximise progress towards science-aligned climate target setting. For the second year, they’re “focused on bringing greater value and flexibility to a wider selection of brand partners throughout 2023”. Participants will be able to join a live eight-week course through an engagement track providing bespoke support, or entirely self-directed with an on-demand learning function.
 
We’re told the brand partners from last year reported “a boost in confidence, with a significant 85% uptick in their understanding of science-based targets (SBTs) after completing the learning programme”.

And crucially, all of those brand partners said they’d recommend the programme and are better equipped to set science-based targets in the future. Over half also said they plan to set their SBTs within the next year thanks to the knowledge gained, with 91% saying they valued the collaboration opportunities of the platform, encouraging them to discuss and exchange ideas with sustainability experts and peers.