As per JLR India’s statement, the robust increase in the first half of the year was fueled by the company’s record sales in both quarters, with Q2 recording a 108 per cent YoY rise and retail sales of 1,308 units.
In the first quarter of this year, the company’s sales increased by 102 per cent over the same period the previous year, it said.
“The consistent growth in our order book exemplifies the growing strength of our brand and products in the hearts of Indian consumers,” JLR India Managing Director Rajan Amba stated.
According to him, the company would keep launching innovative goods that are most suited to satisfy consumers’ discriminating wants and would make investments to improve customer satisfaction and brand desire.
The automobile company also said that there has been a steady increase in the order book in FY24, with the first half closing order book being 90 per cent greater than the same period in 2011.It said that 72 per cent of the entire order book is made up of Range Rover, Range Rover Sport, and Defender, all of which are still in high demand.As per JLR India, the present order book accounts for more than eight months’ worth of sales.
Defender was the best-selling model, with sales of 1,000 units in the first half of this fiscal year.
Additionally, the company reported that in the first half of FY24, its certified pre-owned business increased by 83 per cent.