Adolfo Domínguez champions sustainable fiber innovation through its partnership with Pyratex

Translated by

Roberta HERRERA

Published



Jan 29, 2024

The fashion brand Adolfo Domínguez has announced its collaboration with Pyratex, a specialist in textiles and fabrics made from environmentally friendly natural, organic, and recycled materials, resulting in a reduced environmental impact. In this way, the Galician label aims to incorporate more sustainable fibers into its collections.

Pyratex – Adolfo Domínguez

“The agreement expands the collaboration between Adolfo Domínguez and Pyratex, who already co-produce a selection of the brand’s t-shirts and sweatshirts,” a statement revealed.

Adolfo Domínguez will, thus, have privileged access to Pyratex’s innovative fibers, and both companies will have the opportunity to jointly develop fabrics.

“Collaborating with Pyratex is a natural step towards innovation, allowing us to decrease the environmental footprint of our collections,” said Antonio Roade, director of sustainability and positive impact at Adolfo Domínguez, as quoted in the document.

On the other hand, Regina Polanco, founder and CEO of Pyratex, emphasized that both companies share the same values: “Adolfo Domínguez’s designs stand the test of time, and Pyratex is an expert in producing high-quality, durable products.”

A piece by Adolfo Domínguez and Pyratex – Adolfo Domínguez

Pyratex is renowned for its materials made from kapok flowers, nettle, abaca (Manila hemp), wood, plant fibers, and organic cotton, as well as those crafted from North Atlantic algae, Sicilian orange peel, and the recycling of garments and cotton. Furthermore, it boasts a certified supply chain that guarantees the traceability of its fibers.

Founded in 2014 with the aim of replacing synthetic fibers with natural alternatives, the Spanish brand Pyratex already collaborates with fashion labels such as Asics, Ganni, Scotch & Soda, Aigle, Fiorucci, Pangaia, AZ Factory, and Mara Hoffman, among others. Garments produced with its fibers are quick-drying, antibacterial, and thermoregulating.

Adolfo Domínguez, on the other hand, has been questioning the fashion consumption frenzy for some years now with campaigns featuring slogans like “Age More” and “Repeat More. Need Less.” Additionally, since last September, it offers a clothing rental service called ADN Rent.

In the third quarter of its current fiscal year, Adolfo Domínguez incurred a loss of 3.4 million euros but increased its revenue to 56.7 million euros, marking a 14.2% year-on-year growth. Currently, it operates 356 stores in 23 countries.
 

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