One of the most popular male skincare ranges to be stocked in Woolworths is offering shoppers the unique opportunity to become a shareholder in their business.
STUFF, which counts Olympian Ian Thorpe as an investor, was launched in 2021 when its founder Hunter Johnson realised there weren’t many businesses that were “purpose driven” in the male beauty space.
Now, STUFF is the only male skincare business to be stocked in Sephora, and it’s believed to be one of the fastest growing in the country.
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This month, STUFF is inviting its customers and supporters to become shareholders in the business.
Would-be investors would join the likes of Ian Thorpe, Four Pillars Gin founder Stu Gregor and former Wallabies Captain Dean Mumm.
“Everyday, people text or DM me when they’ve bought STUFF,” Hunter Johnson tells 7Life.
“Now, they can also invest in STUFF, and know they’re backing a business that is dedicated to creating a better world for future generations.”
Hunter adds: “Having our customers as shareholders is a unique way to help propel the business from both a commercial and impact perspective.
“And as the business continues to succeed, we can ultimately reward those who have invested in the movement we’re building.”
One of STUFF’s most popular products is the SPF 50+ Face Lotion with Vitamins E and B5, which is made with no parabens, recyclable packaging and male-targeted marketing.
It contains vitamins E and B5 to keep your skin looking and feeling good, and it’s super lightweight to help stop unneccessary sweating and an unsightly white cast.
All of STUFF’s products are made with botanicals and not only are they Australian-made, vegan and cruelty-free, but they also feature no nasty ingredients such as parabens or aluminium.
“This is the best stuff ever. I have never had my girlfriend be so in love with my skin before,” said one happy customer after buying the STUFF moisturiser.
“This has been a life changer! My skin is usually pretty oily but this moisturiser goes on super light has helped my skin even out pretty quickly. If you’re on the fence, definitely try this one out!” said another.
Hundreds of reviewers have given their support to the brand not only because of how the products perform but also because they like what STUFF stands for.
To find out more about STUFF and to become a potential shareholder in the business, head here.
Disclaimer: This story contains general information about a product and is not intended as financial advice. Before acting on any investment information that might be contained therein, consider the appropriateness of the information provided and your personal financial situation and objectives.