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While most people are trying to stick to their New Year’s resolutions, marketers like myself are strategizing how to set their organizations up for success in 2024.
DIGITAL MARKETING
How To Change Your YouTube Channel Name
YouTube now allows content creators the flexibility to customize their channel’s name and photo without affecting their Google account identity. Creators are no longer constrained to having matching names across …
Understanding The Unique Challenges Of Multilingual And Multinational Websites
Managing SEO-related work for a site is about much more than optimizing the content or fixing broken links on the site. When it comes to managing SEO for multilingual and …
7 Tips For Effective SEO Reports That Build Buy-In
This post was sponsored by STAT Search Analytics. The opinions expressed in this article are the sponsor’s own. Wondering how to get more SEO budget in 2024? Hoping to build …
B2B Content Marketing Strategies: High-Quality Lead Generation
Content is key for generating high-quality leads in B2B marketing. You must know how to leverage content to begin and nurture meaningful interactions. Words and graphics have the power to …
Embracing the Spirit of World Radio Day
What is World Radio Day? Since the year 2011, World Radio Day has been celebrated on February 13th as a UNESCO International Day. The special day is a fantastic opportunity …
TikTok Announces New Partnership with the UK Olympic Teams for the Upcoming Games
TikTok has announced a new partnership with the British Olympic and Paralympic teams, which will see British athletes using the app to connect with fans around and during the upcoming …
LinkedIn Launches New Media Planning API
LinkedIn has launched a new Media Planning API, aimed at agency partners, which will provide data directly sourced from LinkedIn’s platform, including user insights, to assist in strategic campaign planning. …
YouTube Announces 2024 Device Partner Summit in Seoul
YouTube has announced that it will be holding its third annual “YouTube Device Partner Summit” in Seoul, South Korea on April 23rd and 24th, where it’ll showcase its latest developments …
Threads Plans to Deprioritize Political Discussion Through New Recommendations Approach
Yeah, I’m not sure that this aligns with the key strengths of a real-time social discussion app. Today, Instagram chief Adam Mosseri has announced that both Instagram and Threads are …