Reddit has published a new guide which looks at how consumers are increasingly relying on real people’s opinions and recommendations, via Reddit, in order to better inform their buying choices. …
EU tech regulations continue to pose challenges for social media providers, though this one seems more like fine-tuning, in terms of the specific regulations included within the latest requirements. Today, …
Over the last 12 months, we’ve seen the sunsetting of Universal Analytics (UA), the rise of generative AI, and major fluctuations in consumer spending owing to persistent inflation and eye-watering …
After a not-so-great Q4 earnings report, which sent shares in the company tumbling yesterday, Snap has today revealed some good news, with its monthly active user count now up to …
Snapchat has announced some new activations for the Super Bowl, including a range of AR features to help users show their fandom during the big game. First off, Snap’s got …
YouTube has announced a new slate of programming for Black History Month, which aims to celebrate and showcase influential Black creators, and their impact on the platform. The main focus …
Looking to run promotions on Snapchat during the Super Bowl this weekend? This will help. Snapchat recently commissioned Kantar to analyze a range of Super Bowl-related campaigns in the app, …
YouTube’s taking another leaf out of TikTok’s book, with vertical live stream broadcasts now set to be displayed within the Shorts feed in the app. go live & get discovered …
Threads has announced that it’s now testing the ability to save posts in the app, which has been a highly requested feature update, and will bring Meta’s real-time discussion platform …
TikTok’s testing a new live engagement element called “Sub Space”, which is a subscriber only, chat-like addition that’ll ideally help to incentivize more sign-ups, by giving paying subscribers dedicated focus …