BOFFINS who want cigarette-style health warnings on meat packets have been accused of “demonising” shoppers.
A study found putting graphic labels on food can cut how much meat people eat by up to ten per cent.
1
Researchers suggested the labels should be brought in as a national policy to improve health and the environment.
But campaigners and experts say the government has no business nannying on food choices.
Mo Metcalf-Fisher, from the Countryside Alliance, said: “There is no justification for demonising a dietary preference enjoyed by the vast bulk of the British public.”
Eating too much red or processed meat has been linked to a greater risk of cancer, obesity and heart disease.
But Christopher Snowdon, of the Institute for Economic Affairs, said using “cigarette-style policies” would see meat going the same way as tobacco.
He said: “Graphic warning labels will just be the start of a prolonged campaign by the vegan and environmental lobby. We know how this ends.”
The Durham University study showed people hot canteen meals with various warnings attached including health and climate.
The labels reduced meal selections containing meat by between seven and ten per cent, compared with no labels.
The university’s Dr Milica Vasiljevic said: “Adding warning labels to meat products could be one way to reduce risks.”