Translated by
Roberta HERRERA
Published
Mar 6, 2024
Colombian designer Johanna Ortiz is continuing her ascent on the global stage, making a significant leap with the debut of her first standalone store abroad. With over a decade of presence in the world’s most prestigious luxury retail platforms and stores, Ortiz is poised to leave her mark in New York City.
Scheduled to open next month on the prestigious Madison Avenue, the new Johanna Ortiz establishment promises to transcend the traditional retail experience. It will serve as a reflection of the designer’s expansive universe, seamlessly integrating her ready-to-wear lines with collections encompassing tableware, accessories, footwear, and beyond.
A staunch advocate for local talent, Ortiz upholds a production ethos that remains proudly Colombian-made. As her brand continues its global expansion, she remains steadfast in her commitment to elevating local craftsmanship, aspiring to match the caliber of expertise and artistry exhibited by European artisans.
Johanna Ortiz is credited with catalyzing the remarkable evolution of Colombian fashion on the international stage. Her brand’s successful internationalization marks a pivotal moment, opening doors for numerous Colombian brands and creatives to showcase their work on prestigious luxury retail platforms like Net-a-Porter and Moda Operandi, as well as esteemed retailers such as Saks and Nordstrom.
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