Marvel Series Kicks Off Marvel Spotlight TV Banner

Alaqua Cox as Maya Lopez in Marvel Studios' Hawkeye.

Image: Marvel Studios

Just a few days ago, Marvel Studios revealed the first footage its upcoming series Echo. Previously meant for 2023 before getting knocked to 2024 in order to space things out, the Hawkeye spinoff sees Maya Lopez (Alaqua Cox) return home after having just violently turned in her resignation as Kingpin’s enforcer and surrogate daughter. Compared to other recent MCU shows, much of Echo feels tangibly different, and Marvel’s going to treat it differently than its other shows—namely in the banner it flies.

Starting with Echo, Marvel will have a new “Marvel Spotlight” for some of its TV shows. According to streaming head Brad Winderbaum, the Spotlight shows will be “more grounded, character-driven stories to the screen, and in the case of Echo, focusing on street-level stakes over larger MCU continuity.” The title hails from anthology comic book series of the same name that ran from 1971-1981 and served as the launch point for characters like Johnny Blaze’s Ghost Rider, Spider-Woman, Red Wolf, and Werewolf by Night. For those who find themselves overwhelmed (or just unable to care about) the multiverse shenanigans and big cosmic threats on the horizon, Marvel appears to have heard you loud and clear: Winderbaum assured that audiences “[won’t] need to have seen other Marvel series to understand what’s happening in Maya’s story.”

The specific mention of “street-level stakes” and “grounded, character-driven stories” will likely have many wondering what other shows may go under Spotlight banner. Since Echo is notably Marvel’s first TV-MA show and the trailer features someone getting explicitly shot in the head, this may also be a way for shows like the retooled Daredevil: Born Again and a hypothetical Punisher series (to say nothing of other characters like Ghost Rider or Jessica Jones) to keep the mature feel of their original iterations while still existing in the MCU framework.

Echo will premiere on Disney+ and Hulu on January 10, 2024.


Want more io9 news? Check out when to expect the latest Marvel, Star Wars, and Star Trek releases, what’s next for the DC Universe on film and TV, and everything you need to know about the future of Doctor Who.

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