Revlon names new chief of people

Revlon Group Holdings has announced the appointment of Tchernavia Rocker to the role of chief people officer.

Rocker will also play an advisory role in building Revlon’s ethnic hair care portfolio. She will join Revlon effective June 3, and will report directly to Chief Executive Officer, Elizabeth Smith.

Rocker boasts leadership experience in human resources, orrganizational transformation, DEI (diversity, equity, and inclusion), corporate strategy and sustainability. The executive most recently served as Under Armour, Inc.’s chief people and transformation officer. Prior to this, she served more than 18 years in human resources leadership roles at Harley-Davidson, Inc.

Prior to that, she served in various Human Resources and operations roles at Goodyear Dunlop Tire North America.

Rocker replaces Ely Bar-Ness, Revlon’s current chief human resources officer, who will depart from his position next month.

“Tchernavia brings extensive human capital management and leadership experience to our team at a critical time in our transformation. I am thrilled she is joining Revlon and am confident her expertise will be highly valuable as we continue to drive our next phase of growth,” said Smith.

“I also want to thank Ely for his many contributions in navigating Revlon through some of its most challenging times, during which he provided guidance and counsel to employees and leaders across the organization. I wish him all the best in the future.”

Earlier this year, Revlon announced the appointment of actress Madelyn Cline as its newest global brand ambassador, joining the ranks of Ashley Graham and Megan Thee Stallion as the latest face of the beauty brand.