The video rapidly attracted attention online, with the woman’s apron leading many to believe her to be a waitress at the shop and fuelling accusations that the outlet was resorting to sexualised marketing.
One person commented: “It’s obvious that the F&K Cafe is afraid of not getting enough attention, so they are self-hyping with this stunt.”
However, there was also support for the woman from those championing the right to freedom of dress.
One such online observer said: “What’s wrong with a regular girl showing her back? When will we be more tolerant towards women and achieve freedom of dress?”
Another agreed: “What year is it? Is anyone still bothered by a woman showing her back? In that case, should we consider shirtless men in the same way?”
As the public attention intensified, F&K Cafe responded on July 18, denying that the “sexy” woman was an employee.
They claimed that the photos were taken by unauthorised individuals who had entered the store without permission and refused to leave when asked to do so several times.
The cafe also stated that they strongly condemn vulgar behaviour and will take legal action against any malicious people who harm the reputation of the company.
Many online observers remained unconvinced by the cafe’s statement: “If she has no connection with you, why is your logo so prominent in the photos?” asked one commenter.
Meanwhile, the debate over freedom of dress raged on.
One person argued: “Isn’t this just a naked person wearing an apron? The premise of freedom of dress requires that a person needs to be dressed.”
“We can even see her areolas. This is exhibitionism dressed up as freedom!” another added.