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adidas

Gymshark names “industry hero” Mercer as first GM, Wholesale and Retail

by David Johnson
Gymshark names “industry hero” Mercer as first GM, Wholesale and Retail

Key senior appointments continue to be made at Gymshark, with Hannah Mercer (who it called an “industry hero”) now joining the fast-growing fitness community and apparel brand in the newly …

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French Federation reveals Paris menswear and couture show schedules

by David Johnson
French Federation reveals Paris menswear and couture show schedules

France Federation reveals Paris menswear and couture show schedules, with debuts by Ardazaei and returns by Thom Browne and Charles de Vilmorin.  Pascal Morand – DR The Federation de la …

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Caitlin Clark reportedly signing record 8-year, $28 million US deal with Nike

by Virginia Chavez
Caitlin Clark reportedly signing record 8-year,  million US deal with Nike

Caitlin Clark appears to be on the cusp of setting another record. The most prolific scorer in NCAA Division I history and the No. 1 overall pick in the WNBA …

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Wethenew acquires assets from bankrupt competitor Kikikickz

by Lionel Rogers
Wethenew acquires assets from bankrupt competitor Kikikickz

While its main competitor in France, Kikikickz, went bankrupt at the end of 2023, the Wethenew platform, which was built around the resale of exceptional trainer models, is taking over …

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JD Sports agrees to buy Hibbett for $1bn+

by Lionel Rogers
JD Sports agrees to buy Hibbett for bn+

The JD Sports Fashion acquisition spree is showing no signs of slowing down with the company on Tuesday announcing the proposed acquisition of Hibbett Inc, the American stock exchange-listed retail …

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Valentino Chairman bets quiet luxury is over after Michele hire

by David Johnson
Valentino Chairman bets quiet luxury is over after Michele hire

By Bloomberg Published Apr 22, 2024 The fashion industry’s era of so-called quiet luxury is over and affluent consumers will want bold designs again, the chairman of Valentino has predicted. …

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Adidas CEO challenges Nike on German football federation kit deal

by Lionel Rogers
Adidas CEO challenges Nike on German football federation kit deal

By AFP Translated by Nicola Mira Published Apr 22, 2024 Defending Adidas’s decision not to enter into a bidding war with US rival Nike, Bjorn Gulden, CEO of the German …

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How impact investing seeks to influence the strategies of fashion companies

by Lionel Rogers
How impact investing seeks to influence the strategies of fashion companies

After Inditex saw its investors demand greater transparency regarding the factories where it produces its garments, listed fashion companies are now also facing questions from impact investors. Their aim: to …

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Adidas-Rheon Labs partnership creates “new era” sports bras

by Lionel Rogers
Adidas-Rheon Labs partnership creates “new era” sports bras

Despite advancements in activewear, most sports bras “are stuck in the past”. That’s according to Joanna Wakefield-Scurr professor of Biomechanics at the University of Portsmouth, and the University of Memphis. …

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In Olympics launch, Adidas seeks to broaden sport appeal

by David Johnson
In Olympics launch, Adidas seeks to broaden sport appeal

By Reuters API Published Apr 18, 2024 Adidas launched new shoes for 41 Olympic disciplines at an event in Paris on Thursday, alongside sponsored athletes including climbing gold medallist Janja …

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