UK SMBs are benefitting from the positive impact of advertising as they look to expand both at home and internationally. This is according to a study by Amazon Ads that …
Pipeline360, the media business of B2B marketing demand management specialist, Integrate, has launched a display ad platform that is purpose-built from the ground up to make it easier for B2B …
An overwhelming 91% of people say they see too many ads on social media, according to a survey conducted by online marketplace vendor Capterra on 499 regular UK online shoppers. …
BEHIND THE SCENES: Saint Laurent, which has paraded its menswear in Berlin, Marrakech and Los Angeles in recent years, has not yet scheduled any destination show or Paris event for …
Adtech firm IRCODE has been launched, debuting what it describes as a first-to-market adtech solution designed to bridge the gap between traditional media and the digital world. Utilising advanced neural …
Gary Vaynerchuk speaks onstage during Tribeca X on June 14, 2023 in New York City. Dave Kotinsky | Getty Images Entertainment | Getty Images Social media algorithms have led to …
49% of consumers are confident they can distinguish ads generated by AI versus traditional methods, with nearly half (49%) stating they do not care whether an ad was made using …
Alphabet’s Google must face trial on US antitrust enforcers’ claim that the internet search juggernaut illegally dominates the online advertising technology market, a federal judge ruled on Friday. US District Judge Leonie …
Disclosure of ads has been an issue on Copilot as well. Though Microsoft says it labels all ads, Marcus Pratt, senior vice president for insights and technology at the ad-buying …
More than two dozen people in Alberta, British Columbia and Ontario have been let go from their jobs at Global News this week, with its parent company placing blame on “the current economic …