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Asics

Sportswear brands make a splash at Paris Fashion Week with parties, pop-up stores, and exhibitions

by David Johnson
Sportswear brands make a splash at Paris Fashion Week with parties, pop-up stores, and exhibitions

Translated by Roberta HERRERA Published Jun 20, 2024 During Paris Men’s Fashion Week, sportswear and lifestyle brands are opening pop-up or permanent boutiques and unveiling their latest collections. These launches …

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Opinion | Why average runners don’t need to keep pace with hi-tech shoe advances

by Anas Siddiqui
Opinion | Why average runners don’t need to keep pace with hi-tech shoe advances

The next time you travel on the MTR, look down. The likelihood is that most of the passengers are wearing trainers. Designed for athletes and other sporty types, they have …

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Asics partners with TerraCycle for fully recyclable running shoes

by Lionel Rogers
Asics partners with TerraCycle for fully recyclable running shoes

Translated by Nicola Mira Published May 14, 2024 Asics too has entered the field of footwear recycling by launching the Nimbus Mirai running model, a product designed for closed-loop recycling. …

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Dover Street Market unveils avant-garde Parisian flagship

by David Johnson
Dover Street Market unveils avant-garde Parisian flagship

Translated by Nicola Mira Published May 13, 2024 Dover Street Market is about to inaugurate its flagship store in Paris, the eighth DSM branch worldwide. The new store will open …

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JD Sports opens on Champs-Elysées in Paris, On and Salomon about to follow suit

by Lionel Rogers
JD Sports opens on Champs-Elysées in Paris, On and Salomon about to follow suit

Translated by Nicola Mira Published Apr 17, 2024 Preparation work for the Olympics is in full swing in Paris, and a strong sporting vibe is spreading through the city’s main …

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Adolfo Domínguez champions sustainable fiber innovation through its partnership with Pyratex

by Lionel Rogers
Adolfo Domínguez champions sustainable fiber innovation through its partnership with Pyratex

Translated by Roberta HERRERA Published Jan 29, 2024 The fashion brand Adolfo Domínguez has announced its collaboration with Pyratex, a specialist in textiles and fabrics made from environmentally friendly natural, …

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Asics, Ugg, and Arc’teryx shine in 2023: StockX report

by Lionel Rogers
Asics, Ugg, and Arc’teryx shine in 2023: StockX report

StockX, the leading online marketplace for sneakers, streetwear, electronics, and collectibles, has unveiled its annual report, highlighting key milestones in 2023 for brands such as Asics, Ugg, and Arc’teryx.  Asics, …

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TrusTrace completes major funding round

by Lionel Rogers
TrusTrace completes major funding round

TrusTrace has announced a new funding round with the business benefitting from a $24 million growth investment. TrusTrace The global SaaS company has a major platform for product traceability and …

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Naked Copenhagen unveils its Parisian abode

by Lionel Rogers
Naked Copenhagen unveils its Parisian abode

Translated by Roberta HERRERA Published Jan 16, 2024 Naked Copenhagen is finally launching its flagship store in Paris—a project long in the making for the Danish sneaker brand. Originally set …

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Boss doubles down on tennis offer with first women’s capsule and new ambassadors

by Lionel Rogers
Boss doubles down on tennis offer with first women’s capsule and new ambassadors

The Boss brand is embracing tennis in a big way this year and has announced two new womenswear brand ambassadors from the sport, Noma Noha Akugue and Ella Seidel. Boss …

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