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Branding

How to Promote Your Book Through Podcast Interviews and Guest Posts

by Anas Siddiqui
How to Promote Your Book Through Podcast Interviews and Guest Posts

Opinions expressed by Entrepreneur contributors are their own. Getting the word out about your new book requires creativity and persistence. While you’ll surely leverage social media and run targeted ads, …

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The Santa Claus Approach: Unwrapping Marketing Lessons from the Man in Red

by Anas Siddiqui
The Santa Claus Approach: Unwrapping Marketing Lessons from the Man in Red

Opinions expressed by Entrepreneur contributors are their own. A unique figure has transcended cultural boundaries, capturing imaginations and hearts across the globe. He’s known for his infectious laughter, his generous …

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How to Establish a Distinct Brand Identity in a Crowded Market

by Edgar Davis
How to Establish a Distinct Brand Identity in a Crowded Market

Opinions expressed by Entrepreneur contributors are their own. In today’s digital world, crafting a standout personal brand is essential for success as a business leader. One thing’s for sure: Consumers …

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6 Brand Design Tactics That Will Make You Stand Out

by Edgar Davis
6 Brand Design Tactics That Will Make You Stand Out

How many times have you walked past a storefront, perused a grocery store aisle, or scrolled through your Instagram feed and experienced a little “I want that!” ping to your …

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7 Customer Experience Strategies for Effective Branding in 2024

by Edgar Davis
7 Customer Experience Strategies for Effective Branding in 2024

Opinions expressed by Entrepreneur contributors are their own. As we proceed into 2024, the ecommerce branding landscape continues to evolve, but customer experience (CX) maintains its place at the forefront …

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Gaming Founder Snags $100K on ‘Entrepreneur Elevator Pitch’

by Edgar Davis
Gaming Founder Snags 0K on ‘Entrepreneur Elevator Pitch’

Entrepreneur Elevator Pitch is the show where contestants get into an elevator and have just 60 seconds to pitch their business to our board of investors. In this ongoing article …

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Essential Tools Every Entrepreneur Needs to Succeed in 2024

by Edgar Davis
Essential Tools Every Entrepreneur Needs to Succeed in 2024

Opinions expressed by Entrepreneur contributors are their own. In the fast-paced and ever-evolving world of entrepreneurship, leveraging the right tools is crucial for efficiency, collaboration and growth. As we navigate …

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How Taylor Swift Became a Billionaire and Business Icon

by Anas Siddiqui
How Taylor Swift Became a Billionaire and Business Icon

Opinions expressed by Entrepreneur contributors are their own. The results are in, and Taylor Swift’s Eras Tour concert film, released October 13, 2023, in theaters, is the highest-grossing concert film …

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How Influencers are Revolutionizing Brand Visibility

by Edgar Davis
How Influencers are Revolutionizing Brand Visibility

Opinions expressed by Entrepreneur contributors are their own. Social media influencers are like modern-day famous people. Back in the day, everyone wanted to wear what Marilyn Monroe wore or drink …

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Kid Rock Tells Tucker Carlson His Bud Light Boycott Is Over

by Edgar Davis
Kid Rock Tells Tucker Carlson His Bud Light Boycott Is Over

It’s been a rocky year for Anheuser-Busch InBev-owned Bud Light following the company’s partnership with transgender influencer Dylan Mulvaney, which led to calls for a boycott and a subsequent decline …

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