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5 Proven Strategies for Retaining Your Best Customers

by Edgar Davis
5 Proven Strategies for Retaining Your Best Customers

Opinions expressed by Entrepreneur contributors are their own. In an unpredictable economy, one of the most effective strategies for maintaining your company’s growth is to focus on client retention. Research …

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Do People Report Your Emails as Spam? Here Are 6 Mistakes You Could Be Making

by Anas Siddiqui
Do People Report Your Emails as Spam? Here Are 6 Mistakes You Could Be Making

Opinions expressed by Entrepreneur contributors are their own. If your emails are getting lots of spam reports, you’ve probably developed the reputation of a spammer. Email service providers (ESPs) may …

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Backlash against DEI in US, but India leading the way: Wells Fargo’s perspective

by Ron Morgan
Backlash against DEI in US, but India leading the way: Wells Fargo’s perspective

Diversity, equity and inclusion (DEI) come together in three strategic pillars, says Kristy Fercho, head of diverse segments, representation and inclusion, Wells Fargo. That includes increasing representation and creating an …

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How to Create a Customer-Centric Culture at Your Business

by Edgar Davis
How to Create a Customer-Centric Culture at Your Business

Opinions expressed by Entrepreneur contributors are their own. Nowadays, customer-focused firms stand out in a very competitive market. This not only improves customer satisfaction and loyalty but also drives business …

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How to Identify and Attract Your Ideal Customer

by Edgar Davis
How to Identify and Attract Your Ideal Customer

Opinions expressed by Entrepreneur contributors are their own. Without clients, you don’t have a business. Fair enough. But I believe there are three types of clients: ideal clients, clients who …

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Why Mastering Digital Experience Testing is Crucial for Modern Business Success

by Edgar Davis
Why Mastering Digital Experience Testing is Crucial for Modern Business Success

Opinions expressed by Entrepreneur contributors are their own. Can you and your business afford to be left behind by your competitors in the ever-growing and competitive market today? With so …

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86% of UK SMBs recognise the potential in advertising for attracting new customers

by Jane Adams
86% of UK SMBs recognise the potential in advertising for attracting new customers

UK SMBs are benefitting from the positive impact of advertising as they look to expand both at home and internationally. This is according to a study by Amazon Ads that …

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Take This Radical Approach to Customer Retention to Boost Employee Morale — And Your Profit

by Anas Siddiqui
Take This Radical Approach to Customer Retention to Boost Employee Morale — And Your Profit

Opinions expressed by Entrepreneur contributors are their own. There are few guarantees in business, but this one is certain: If you don’t keep customers, you won’t have a business for …

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How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

by Anas Siddiqui
How to Determine The Ideal Length of Your Marketing Emails Your Customers Will Actually Read

Opinions expressed by Entrepreneur contributors are their own. Email marketing is booming: last year, 52% of marketers said their campaign’s return on investment (ROI) doubled, while 5.7% of marketers experienced …

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Eco-Friendly Puts Up and Takes Down Your Christmas Tree

by Edgar Davis
Eco-Friendly Puts Up and Takes Down Your Christmas Tree

Opinions expressed by Entrepreneur contributors are their own. In the bustling urban landscape of Chicago, where the holiday spirit competes with the chill of winter, City Tree Delivery brings warmth …

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