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Why Your Company Needs to Rethink Its Purpose to Acquire Loyal Customers — And Drive More Sales.

by Edgar Davis
Why Your Company Needs to Rethink Its Purpose to Acquire Loyal Customers — And Drive More Sales.

Opinions expressed by Entrepreneur contributors are their own. Becoming an entrepreneur and creating a company that creates positive change is a dream that has driven ambitious people since the beginning …

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How Small Businesses Can Create Stronger Connections With Customers

by Anas Siddiqui
How Small Businesses Can Create Stronger Connections With Customers

Opinions expressed by Entrepreneur contributors are their own. Over the past few years, small business owners have been resilient in the face of change, overcoming a variety of obstacles in …

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Your Company May Have a Costly Trust Problem. Here’s How to Fix It — And Boost Your Profits.

by Anas Siddiqui
Your Company May Have a Costly Trust Problem. Here’s How to Fix It — And Boost Your Profits.

Opinions expressed by Entrepreneur contributors are their own. Hemingway famously wrote that the best way to determine if someone is trustworthy is simply to trust them. In most businesses, particularly …

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3 Strategies to Keep Your Customers Coming Back For More

by Edgar Davis
3 Strategies to Keep Your Customers Coming Back For More

Opinions expressed by Entrepreneur contributors are their own. It’s surprising how many business owners in the hospitality industry underestimate the power of retaining customers, considering how important they are to …

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How to Attract Website Visitors in the AI Era

by Anas Siddiqui
How to Attract Website Visitors in the AI Era

Opinions expressed by Entrepreneur contributors are their own. Whether your site is a content site, an affiliate site or even an ecommerce venture, your lifeline is always site visitors. Creating …

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Hosts of ‘The Marketing Happy Hour’ Share Their Best Strategies

by Edgar Davis
Hosts of ‘The Marketing Happy Hour’ Share Their Best Strategies

Opinions expressed by Entrepreneur contributors are their own. Navigating marketing for your small business while staying on top of day-to-day operations can be overwhelming. Luckily, Erica Spitzley and Cassie Tucker, …

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How to Build and Maintain Strong Agency-Client Relationships

by Edgar Davis
How to Build and Maintain Strong Agency-Client Relationships

Opinions expressed by Entrepreneur contributors are their own. For marketing, advertising and PR firms, the relationships built between the company and clients are critical for driving repeated business, sustained growth …

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How to Handle Difficult Conversations With Clients

by Edgar Davis
How to Handle Difficult Conversations With Clients

Opinions expressed by Entrepreneur contributors are their own. Every business owner knows the feeling — that pit in your stomach when you know you need to tell a client some …

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How to Remove Negative Reviews Online and Protect Your Online Reputation

by Edgar Davis
How to Remove Negative Reviews Online and Protect Your Online Reputation

Opinions expressed by Entrepreneur contributors are their own. One of the biggest challenges businesses face is protecting their online reputation. Now that virtually everyone can access the internet from the …

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How to Align Business and Customer Interests for Long-Term Success

by Anas Siddiqui
How to Align Business and Customer Interests for Long-Term Success

Opinions expressed by Entrepreneur contributors are their own. It may be hard to hear for young entrepreneurs and small businesses with ambitious plans to scale, but not everyone is your …

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