Chinese technology brands from Alibaba Group Holding to BYD make up a third of Euro 2024 football tournament’s 13 worldwide sponsors, an example of their growing global footprint and commitment …
Alibaba Group Holding’s global shopping platform AliExpress has signed up English football star David Beckham as its global brand ambassador, as the Chinese e-commerce giant strengthened efforts to boost its …
The campaign called “10 billion yuan of subsidies” – a typical mainland marketing phrase used to tout large online allotments – will be given to an initial batch of 1,000 …