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Levi Strauss & Co

H&M tops new ranking for emissions reduction progress, but work still to do

by Lionel Rogers
H&M tops new ranking for emissions reduction progress, but work still to do

H&M Group has announced that it came out top in a new Fossil Free Fashion ranking by the environmental organisation Stand.earth. The report assesses the progress brands are making in …

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Vans names Sun Choe as global brand president

by Lionel Rogers
Vans names Sun Choe as global brand president

VF Corporation has announced the appointment of Michelle “Sun” Choe as global brand president of Vans, effective late July.  Vans names Sun Choe as global brand president. – Vans With …

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Carhartt WIP to open upsized flagship in London’s Soho

by Lionel Rogers
Carhartt WIP to open upsized flagship in London’s Soho

Workwear-inspired lifestyle and fashion brand Carhartt WIP has signed up for a new Soho, London flagship store. It’s on the estate of giant landlord Shaftesbury Capital at 33-35 Brewer Street, …

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Patou promotes upcycling and emerging designers

by David Johnson
Patou promotes upcycling and emerging designers

Translated by Nicola Mira Published May 22, 2024 Patou has strengthened its commitment to sustainability with a circularity-based initiative. The Parisian label, relaunched in 2019 by LVMH under the aegis …

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Malmö Designer Village announces first brands to sign up

by Lionel Rogers
Malmö Designer Village announces first brands to sign up

British firm Rioja Estates continues to work on the delivery of the giant Malmö Designer Village (MDV) project in Sweden and has announced that major global brands Levi’s, Skechers, Jack & Jones, …

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Lulus extends partnership with Levi’s, unveils capsule collection

by Lionel Rogers
Lulus extends partnership with Levi’s, unveils capsule collection

Lulus announced on Monday the extension of its partnership with denim giant Levi Strauss & Co.  Lulus extends partnership with Levi’s, unveils capsule collection. – Lulus x Levi’s The collaboration …

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Gap’s Met Gala denim moment was stunning — and smart

by David Johnson
Gap’s Met Gala denim moment was stunning — and smart

By Bloomberg Published May 9, 2024 Among the many luxury brands showing off their lavish creations at the Met Gala this week were a handful of more mainstream names. One …

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Levi Strauss ends lawsuit against Italy’s Brunello Cucinelli over trademarked tab

by David Johnson
Levi Strauss ends lawsuit against Italy’s Brunello Cucinelli over trademarked tab

By Reuters API Published May 7, 2024 Levi Strauss has ended its lawsuit accusing the Italian luxury fashion brand Brunello Cucinelli of infringing its familiar, trademarked rectangular pocket tab. Reuters …

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Delsey Paris opens store on the Champs-Élysées

by David Johnson
Delsey Paris opens store on the Champs-Élysées

Translated by Nicola Mira Published May 1, 2024 Barely three months before the Olympic Games kick off in Paris, scores of retail names have opened stores on the Champs-Elysées in …

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Lucia Marcuzzo of Levi’s says that “even at tough times like the current, a DTC strategy fosters growth”

by Lionel Rogers
Lucia Marcuzzo of Levi’s says that “even at tough times like the current, a DTC strategy fosters growth”

Translated by Nicola Mira Published Apr 26, 2024 Forging a strong direct relationship with consumers is one of the mainstays of the ‘Project Fuel’ plan drawn up by Michelle Gass, …

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