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Loewe

New brand ambassadors for Bottega Veneta, Balenciaga, Loewe, Kith, Guess Jeans

by Lionel Rogers
New brand ambassadors for Bottega Veneta, Balenciaga, Loewe, Kith, Guess Jeans

Translated by Nicola Mira Published Jun 6, 2024 A posse of top fashion and luxury labels have picked new brand ambassadors to front their latest communication campaigns, including actor Jacob …

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Luxury, premium, and mass market brands adapt to Gen Z consumers

by Lionel Rogers
Luxury, premium, and mass market brands adapt to Gen Z consumers

In the fast-evolving world of fashion, Gen Z is proving to be a game-changer, compelling luxury, premium and mass market brands to rethink their marketing strategies, according to the latest …

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David Belhassen on rebuilding Valextra, guiding Victoria Beckham, selling Vuarnet and buying Tom Dixon

by Lionel Rogers
David Belhassen on rebuilding Valextra, guiding Victoria Beckham, selling Vuarnet and buying Tom Dixon

When Valextra feted its new Paris boutique on Wednesday night it marked the latest advance in an impressive rebirth of the Milanese marque by Neo Investment Partners, the savvy investment …

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Vinted publishes first luxury category report

by Lionel Rogers
Vinted publishes first luxury category report

Translated by Nicola Mira Published May 28, 2024 Vinted is increasingly focusing on the luxury goods sector, and has published a first report on its results in this category, showing …

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Loewe Opens First Store in Sao Paulo

by David Johnson
Loewe Opens First Store in Sao Paulo

Loewe has opened the doors to its first store in Brazil. Located in Iguatemi São Paulo, the 1,238-square-foot store offers spring 2024 women’s ready-to-wear alongside bags, shoes, small leather goods, …

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Loewe and On Running, a new capsule and a revamped logo

by Lionel Rogers
Loewe and On Running, a new capsule and a revamped logo

The luxury and expertise of Loewe and the innovation that characterises the Swiss company On Running are once again presenting together a capsule collection that includes footwear, but also technical …

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Fashion and football unite to raise €2.7 million for Natalia Vodianova’s Naked Heart

by David Johnson
Fashion and football unite to raise €2.7 million for Natalia Vodianova’s Naked Heart

No one can ever accuse Kylian Mbappé of being a tightwad. The star footballer bid €520,000 for a Hopare oil painting of soccer legend Pelé in a charity auction for …

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From Gucci to Jacquemus, luxury labels turn to tennis looks

by Lionel Rogers
From Gucci to Jacquemus, luxury labels turn to tennis looks

Translated by Nicola Mira Published May 17, 2024 After focusing on ski wear collections, luxury labels are turning to the world of tennis. The polo and short pleated skirt look, …

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Barcelona reinforces status as European capital of bridal fashion

by David Johnson
Barcelona reinforces status as European capital of bridal fashion

Translated by Roberta HERRERA Published May 16, 2024 Once relegated to a niche category within the industry, bridal fashion is making a decisive leap to the forefront. The pandemic’s impact, …

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Loewe Foundation Craft Prize for 2024 goes to Andrés Anza

by Lionel Rogers
Loewe Foundation Craft Prize for 2024 goes to Andrés Anza

The Spanish luxury brand has awarded the Loewe Foundation Craft Prize for 2024 to Andrés Anza. All of the 30 finalists’ shortlisted works go on display today in Paris.  The …

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