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luxury

Japanese brands are hot tickets for US, EMEA buyers says wholesale platform JOOR

by David Johnson
Japanese brands are hot tickets for US, EMEA buyers says wholesale platform JOOR

Japanese fashion brands are seeing “a significant upturn in demand from international buyers” in key markets, according to digital international wholesale platform JOOR.  JOOR The company’s data showed the demand …

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Boss picks London for giant Gisele hologram as SS24 campaign kicks off

by David Johnson
Boss picks London for giant Gisele hologram as SS24 campaign kicks off

Hugo Boss’s re-energised Boss label launched its new spring offer this week and has kicked off its campaign with a high-profile activation. Overnight on January 31/February 1, it projected a …

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New Calvin Klein spring campaign stars Idris Elba

by Lionel Rogers
New Calvin Klein spring campaign stars Idris Elba

Calvin Klein has launched the second instalment of its Spring 2024 menswear campaign, this time starring Idris Elba. And it’s significant because it will be the global actor and musician’s …

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Diesel initiates campaign against counterfeiting

by David Johnson
Diesel initiates campaign against counterfeiting

Translated by Roberta HERRERA Published Feb 1, 2024 Leveraging cutting-edge technology, Diesel has achieved a “substantial decrease in the number of counterfeit Diesel products” in the market. The renowned denim …

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Max Mara debuts on Roblox

by Lionel Rogers
Max Mara debuts on Roblox

Italian fashion house Max Mara made its debut on Roblox on Wednesday with the launch of “Max Mara Coats Adventure”.  Max Mara debuts on Roblox. – Max Mara Max Mara …

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Turkey aspires to become a hub of sustainable production

by Lionel Rogers
Turkey aspires to become a hub of sustainable production

Translated by Roberta HERRERA Published Feb 1, 2024 In the face of competition from Asian nations, Turkish apparel exporters are determined to prioritize sustainability in their efforts to captivate European …

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Canada Goose teams up with KidSuper, names NBA All-Star as global brand ambassador

by Lionel Rogers
Canada Goose teams up with KidSuper, names NBA All-Star as global brand ambassador

Canada Goose announced on Wednesday a collaboration with Brooklyn-based fashion label KidSuper as part of its multi-year partnership with the National Basketball Association (NBA). NBA All-Star and Canada Goose Global …

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Lancer Skincare names Christina Ricci new ambassador

by Lionel Rogers
Lancer Skincare names Christina Ricci new ambassador

U.S. beauty firm Lancer Skincare announced on Wednesday the appointment of Christina Ricci as the brand’s newest global ambassador.  Christina Ricci – Courtesy The 43-year-old actress is known globally for her …

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Arc’teryx maker Amer Sports gets $1.3 billion in below-range IPO

by David Johnson
Arc’teryx maker Amer Sports gets .3 billion in below-range IPO

By Bloomberg Published Feb 1, 2024 Amer Sports Inc. raised $1.3 billion in a US initial public offering priced below a marketed range, according to people familiar with the matter, …

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Abercrombie & Fitch partners with McLaren Formula 1 Team

by Lionel Rogers
Abercrombie & Fitch partners with McLaren Formula 1 Team

Abercrombie & Fitch is teaming up with McLaren Formula 1 team.  Abercrombie & Fitch partners with McLaren Formula 1 Team. – Photo by Kadeem Olijah Th partnership, marked by licensed …

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