Advertisers boost retail media spending as TV dwindles
An M&M’s advertisement seen on a gas pump. Courtesy: GSTV The next frontier for the ad market isn’t on TV — it’s in stores and on your phone. Television had …
Paramount Global
Paramount Stock Falls on Report Sony Is ‘Rethinking’ $26 Billion Bid
Shares of Paramount Global slid Tuesday following a CNBC report that Sony was “rethinking” its bid to acquire Paramount in conjunction with private-equity firm Apollo Global Management. Earlier this month, …
Media companies woo advertisers as spend shifts to digital
Kevin Mazur | Getty Images Entertainment | Getty Images Media giants are making their annual pitches to advertisers this week against the backdrop of significant disruption in the industry. The …
Disney streaming results improve as cable TV decays
The Walt Disney Company CEO Bob Iger attends the Nominees Luncheon for the 95th Oscars in Beverly Hills, California, U.S. February 13, 2023. Mario Anzuoni | Reuters For Disney, the …
Skydance could drop bid after Sony Apollo offer
Shari Redstone, chair of Paramount Global, attends the Allen & Co. Media and Technology Conference in Sun Valley, Idaho, on Tuesday, July 11, 2023. David A. Grogan | CNBC Skydance …
Sony, Apollo express interest in Paramount buyout amid Skydance bid
Shari Redstone, non-executive chairwoman of Paramount Global, attends the Allen & Co. Media and Technology Conference in Sun Valley, Idaho, July 11, 2023. David A. Grogan | CNBC Sony Pictures …
Paramount, Charter Agree on Deal Talks Extension to Avert Blackout
Paramount Global and Charter Communications agreed to extend their talks on a deal renewal, which — for now — will prevent Paramount’s networks like CBS, Comedy Central and MTV from …
Paramount CEO Bob Bakish steps down
Bob Bakish, president and chief executive officer of Viacom, attends the fourth day of the annual Allen & Company Sun Valley Conference, July 11, 2023 in Sun Valley, Idaho. David …
Stock market today: Live updates
A trader works on the floor at the New York Stock Exchange on April 25, 2024. Brendan Mcdermid | Reuters Stocks edged higher on Monday, lifted by gains in some …
Shari Redstone playing M&A war games with Paramount CEO removal
Bob Bakish, CEO of Paramount, speaks with CNBC’s David Faber on Sept. 6, 2023. CNBC In what could easily be a plotline from HBO’s hit show “Succession,” Paramount Global plans …