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I've Had Dark Circles All My Life, and These Are the Only Products That Work

by Lionel Rogers
I've Had Dark Circles All My Life, and These Are the Only Products That Work

The topic of dark circles within the beauty industry is one that has frustrated me for as long as I can remember. You see, I came into this world sporting an …

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5 Linen Outfit Ideas To Try This Summer That Look So Chic

by Lionel Rogers
5 Linen Outfit Ideas To Try This Summer That Look So Chic

For some reason, linen has never really been a fabric that I’ve warmed to. I think it’s due to my reluctance to buy clothing that is so obviously restricted to the summer months …

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The 16 Best Summer Basics Worn by Fashion People

by Lionel Rogers
The 16 Best Summer Basics Worn by Fashion People

I’m the first to admit that the latest trends can seem exciting. We’re trained in the fashion industry, after all, to sit up and take notice at least twice a year …

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The Best Black Sandals: The 18 Pairs We Have on Our Radar

by Lionel Rogers
The Best Black Sandals: The 18 Pairs We Have on Our Radar

Although I occasionally dabble with tan, red, and white, I’d still say that 90% of my shoe collection is made up of black footwear. The reason for this? Versatility. Seldom will …

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Trust Me—These Are the 24 Best Eye Creams for Dark Circles

by Lionel Rogers
Trust Me—These Are the 24 Best Eye Creams for Dark Circles

Of all the questions that I’m asked as a beauty editor, how to actually get rid of dark circles has to be up there as one of the most widespread enquiries. Dark …

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7 Easy Looks to Copy to Get the Clean-Girl Aesthetic

by Lionel Rogers
7 Easy Looks to Copy to Get the Clean-Girl Aesthetic

If you’ve done your due diligence of scrolling through TikTok for an unpreceded amount of time, then you, too, might have noticed that the aesthetic rightfully dubbed the “clean-girl look” has been trending …

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These Celebs Show Us the Best Hairstyles for Women Over 50

by Lionel Rogers
These Celebs Show Us the Best Hairstyles for Women Over 50

At Who What Wear, we believe that age is just a number. While there might be a societal rule book for choosing an “age-appropriate” hairstyle as you move from decade …

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5 Beach Outfits We Plan on Re-Creating

by Lionel Rogers
5 Beach Outfits We Plan on Re-Creating

After the UK’s hottest June to date, the pull of the seaside is stronger than ever—nothing beats the heat like a refreshing dip in cool British waters. Better still, the sparkling …

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How Cartier’s Juste un Clou Bangle Became a Cult Buy

by Lionel Rogers
How Cartier’s Juste un Clou Bangle Became a Cult Buy

Founded in Paris in 1847, what once was a small workshop has gone on to become one of the, if not the, most iconic jewellery brands in history. Cartier worked closely …

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10 European Summer Fashion Trends I’ll 100% Be Trying

by Lionel Rogers
10 European Summer Fashion Trends I’ll 100% Be Trying

People in Europe, especially the countries that are closer to the equator, really know how to dress for summer, their looks anchored with an effortlessness that’s difficult to emulate. Difficult, …

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