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trends

The Classic ‘90s French Roll Hairstyle Is Making a Comeback on TikTok

by David Johnson
The Classic ‘90s French Roll Hairstyle Is Making a Comeback on TikTok

If you have long hair, you can skip the bun, and just pull your hair back into a ponytail and bobby pin it up so it’s upside down on your …

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Lowlights on Blonde Hair Are Having a Moment

by David Johnson
Lowlights on Blonde Hair Are Having a Moment

Highlights, lowlights—it’s all semantics, right? Well, not exactly: These similar-sounding coloring techniques yield very different results, especially on blonde hair. If you ask the internet which look proved more popular …

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This Summer, It’s All About Small—But Not Tiny!—Sunglasses

by David Johnson
This Summer, It’s All About Small—But Not Tiny!—Sunglasses

Every summer, without fail, a new celebrity-approved sunglasses style emerges. Who knew that protecting your eyes from the sun could be such a trendy quest? Last summer was all about …

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“Irish Hair” Is TikTok’s New Term For This Common Curl Pattern

by David Johnson
“Irish Hair” Is TikTok’s New Term For This Common Curl Pattern

For those with this wave pattern, a strategic cut and styling method is essential. “My Irish hair drives me nuts,” says one user in the comments of an Irish haircut …

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Fulani Braids Are the Perfect Hybrid Protective Style

by David Johnson
Fulani Braids Are the Perfect Hybrid Protective Style

Charles says Fulani braids are one of the most requested hairstyles at her salon, explaining that its appeal is in how customizable it is. Her clients love how creative they …

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Goodbye, Brat Summer! Hello, Demure Fall!

by David Johnson
Goodbye, Brat Summer! Hello, Demure Fall!

By this point, you’ve heard the word “demure,” perhaps even used it yourself, more in the past week than in the previous calendar decade. It’s because of a makeup artist …

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The Triumphant Return of Pressed Powder

by David Johnson
The Triumphant Return of Pressed Powder

“The latest pressed and setting powders are a big step up from the ones we used to know,” assures Krupa Koestline, a cosmetic chemist and chief cosmetic officer at KKT …

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Small Businesses Are Cautiously Optimistic About the Future, Research Says — Plus 3 Global Trends to Know

by Edgar Davis
Small Businesses Are Cautiously Optimistic About the Future, Research Says — Plus 3 Global Trends to Know

Opinions expressed by Entrepreneur contributors are their own. Anyone who’s ever endeavored to build their own company will likely tell you they started out with a dream to build and …

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The Lelet New York Pony Cuff Is the Hair Accessory of the Moment

by David Johnson
The Lelet New York Pony Cuff Is the Hair Accessory of the Moment

So far in 2024, bows and claw clips and headscarves have crowned our updos. And though we’re not shoving them to the backs of our drawers just yet, currently, it’s …

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The Fall Makeup Trends of 2024 Are as Futuristic as They Are Moody

by David Johnson
The Fall Makeup Trends of 2024 Are as Futuristic as They Are Moody

When it comes to what you should have in your kit, this look doesn’t require much. For the eyes, you need a good, long-lasting black eyeliner pencil (we like R.E.M. …

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