It’s an iconic scent beloved by celebrities, beauty insiders and those in the know.
But at $344, Le Labo’s iconic Santal 33 is a luxury perfume many have to use sparingly amid the rising cost of living.
Luckily, there is an alternative on the market, and it only costs $26.99 on Amazon.
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TikTokers claim Cremo’s Reserve Collective Palo Santo Body Wash smells “exactly like Santal 33” – and at $26.99, it’s a fraction of the high-end product’s price.
The budget body wash boasts a similar aromatic combination of cardamom, Australian sandalwood, cedarwood, leather and musk to Le Labo’s Santal 33.
Cremo say its Body Wash has “notes of bright cardamon, dry papyrus and aromatic palo santo”.
The body wash is layered and complex, so the scents evolve as you shower, revealing the richness and depth of the top, middle and base notes.
TikTok user Beauty by Rosita was one of the first to draw the comparison between the budget buy and high-end product, saying Cremo’s Body Wash “smells identical” to Santal 33.
“It’s that super bougie, sexy, musky scent, you know that scent that they have in a hotel lobby in Miami or in the city like New York?” Rosita said in a TikTok video.
“It’s infamous and it’s just so good.”
But it wasn’t long before scores of other TikTokers also revealed how much they loved the body wash.
Reviews on Amazon are also glowing, with shoppers describing it as “amazing”.
“The smell of this product is insane – I’m obsessed!! It’s fragrant but not a strong headache causing fake smell, it’s just a lovely clean rich smell,” one shopper writes.
“Bought this for my partner to use, and now I use it as body wash too! It smells divine (reminds us of Europe!) and leaves a subtle scent after you shower. Also love the premium dark bottle look, so it’s absolutely fine to leave on show. Love it, will definitely purchase again,” another adds.
A third says: “Love the scent and it lasts for ages. Have even had people ask what cologne I’m wearing and I don’t have any on. Would definitely buy again”.
And it’s not the only Cremo product that is scented with the iconic Palo Santo scent.
Shoppers can also snap up a best-selling Beard Oil ($25.19) and a $26.19 Shave Cream.
For more information about the Cremo range on Amazon and to shop it, click here.