Trove appoints Terry Boyle as CEO

Recommerce firm Trove announced on Thursday the appointment of Terry Boyle to the role of chief executive officer, effective June 17.

Boyle succeeds Gayle Tait who has decided to step down as CEO. Tait will remain on the company’s board of directors.

Boyle boasts extensive experience in consumer retail. He has led several consumer retail businesses including Nordstromrack.com, HauteLook, and Trunk Club. In his most recent role, Boyle was CEO of Zulily, where he improved contribution and EBITDA margins and introduced new growth strategies through a series of focused initiatives.

Before Zulily, he was CEO and co-founder of Behold, which used AI to create a real-time, stylist-driven shopping experience for customers.

“On behalf of the board, I would like to thank Gayle for her leadership of Trove during this transformative time for the company. Her vision to transition Trove from a services business to a software model, and invest in technology has created a path for Trove to build future scale, significantly enhancing our market position in the B2B resale space,” said Andy Ruben, Trove founder and chairman.

“Terry’s extensive retail industry experience, combined with his approach to transforming retail for a more sustainable future, positions him as the perfect leader to drive the company forward. His focus on the continued commercialization of Trove’s critical software will help brands grow without increasing their carbon footprint.”

Trove boasts nearly two-thirds of all branded resale site traffic in the U.S. The company continues to expand through new enterprise partnerships, recently launching resale programs for Filson (Filson Unfailing), Cotopaxi (Cotopaxi Mas Vida), Brooks (Brooks ReStart), and Canada Goose (Canada Goose Generations).

The resale firm is also expanding its existing partnerships with brands such as Patagonia, Lululemon, and Arc’teryx.

“Joining Trove at this moment gives me the immense opportunity to support our partners in achieving their sustainability goals while simultaneously driving business growth,” said Boyle.

“It’s widely recognized that the retail industry must reduce its environmental impact, and Trove’s impressive suite of software tools enables brands to build and manage their own resale programs. By doing so, they can drive revenue growth, acquire new customers, control their brand image, and improve the customer experience, all without increasing carbon emissions.”