Watermelon price skyrockets heading into summer months

Those who are hoping to sink their teeth into some watermelon will be left with a bad taste in their mouth as the price soars for the summer favourite.

The major supermarkets are now selling watermelons for an eye watering cost, thanks to a season change and supply challenges.

Coles is now selling the fruit for $3.90-4.50 per kilo depending on the state or approximately $36 for the whole melon, depending on final weight, while Woolworths is slightly better off at $34.32.

The higher price for the fruit is being blamed on irregular weather patterns in the Northern Territory as the fruit moves into a new season.

Coles had the most expensive cost for watermelons, at $4.50 per kilo or $36 for a whole melon.
Camera IconColes had the most expensive cost for watermelons, at $4.50 per kilo or $36 for a whole melon. Credit: Supplied
Meanwhile Woolworths was slightly cheaper.
Camera IconMeanwhile Woolworths was slightly cheaper at $34.32 for a whole fruit. Credit: Supplied

Australia is currently in a watermelon “crossover” as the growing region shifts from the Northern Territory to Northern Queensland as the weather warms up.

A Woolworths spokesperson said that there are “still quality fresh watermelons available” and that: “Our farmers have told us that they‘ve got a great crop on the way just in time for summer, so our customers can expect to see an improvement in the coming weeks.

“We‘re committed to delivering quality Australian fruit and vegetables to our customers at great value, and when in-season produce is in high supply we work hard to pass those savings on to our customers.”

Peak watermelon growing season occurs from December to May, meaning there will be an influx of new fruit coming over the summer months that is expected to bring prices down.

COST of LIVING
Camera IconAustralians have been slugged higher costs for groceries across the board, with food inflation up 7.5 per cent in the past year. Picture NCA Newswire/ Gaye Gerard Credit: News Corp Australia

While watermelon lovers will have to wait a bit longer, there are a number of other fruit specials in store.

Bumper berry crops have meant that strawberries are selling for as low as $1.80 per punnet while infamously pricey blueberries are down to $2.80 a punnet.

Coles has pointed customers toward its latest crop of specials including “tomatoes, cucumbers, berries and citrus”.

“There is plenty to look forward to as we come into summer, as we expect to see a strong season on quality and abundant volume for Australian stone fruit and mangoes available over the coming months,” a Coles spokesperson said.

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