We’re not in a burn-and-win-the-market mode: Zepto’s 21-year-old CEO

Aadit Palicha, CEO, Zepto

Synopsis

In an exclusive conversation with ET Prime, Aadit Palicha, CEO of Zepto, talks about the company’s remarkable rise amid a challenging market for Indian startups. Despite scepticism and comparisons to past tech bubbles, Palicha highlights Zepto’s strategic focus on profitability and efficiency.

Aadit Palicha-led Zepto is on a bull run. While the past two and a half years have been challenging for most Indian startups – especially with a scarcity of large growth-stage funding – Zepto has bucked the trend by raising three substantial rounds of multi-hundred million dollars. Having raised USD1.26 billion, Zepto is posing tough competition to heavyweights like Zomato’s Blinkit and Swiggy’s Instamart. The company has also ditched multiple

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