Frank Body brand behind $25 ‘miracle buy’ exceeds sales with latest $50 launch. Here’s why shoppers love it

It’s the highly-popular pharmacy beauty brand that hit the stratosphere when it went viral with a $25 body scrub last year.

And now, Frank Body is back with a new duo of products that have become even more popular than the Glycolic Scrub — which sold out within five days of launch and has sold out more than five times since then.

The Aussie brand’s new Active Body Duo ($50) comprises one Triple Acid Body Wash, one Triple Acid Body Mist and one free Neoprene Pouch.

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It has already been described as a “triple threat for clear skin”, utilising the power of three acids to banish bumps, chicken skin (KP) and body breakouts forever.

First up, we need to talk about the Triple Acid Body Wash (usually $32).

Aussie brand Frank Body is back with a new duo of products that have become even more popular than the Glycolic Scrub. Credit: Instagram
Thousands are fans of the Glycolic Scrub for banishing KP and chicken skin. Credit: Instagram

Containing three blemish-fighting acids that tackle the first signs of body breakouts and the marks they leave behind, the wash breaks down dead skin, removes impurities and fights inflammation.

It leaves behind silky, super smooth skin that you will barely even recognise.

The Active Body Duo ($50) also includes the Triple Acid Body Mist (usually $26).

This is a lightweight, blemish-busting and pigment-punishing mist with three actives.

These help to clear the pores and keep the skin balanced, leaving you with super radiant skin.

The new Active Body Duo ($50) comprises one Triple Acid Body Wash, one Triple Acid Body Mist and one free Neoprene Pouch. Credit: Supplied
Frank Body’s controversial billboards on Chapel Street, Brunswick Street and Sydney Road in Melbourne and Sydney turned heads. Credit: Supplied

Their launch campaign for the new products was met with a flurry of activity from devotees of the existing Glycolic Scrub, including Courtney Act, who said: “This is my favourite product”.

But it was Frank Body’s controversial billboards on Chapel Street, Brunswick Street and Sydney Road in Melbourne and Sydney that really turned heads.

Splashed amongst areas where nightclubs frequently see patrons heading into the bathroom together, the cheeky and controversial campaign featured billboards that said: “Sydney Road, enough of the bathroom bumps”.

Shoppers described the campaign as “so iconic” and a “bit on the nose”.

Many have shared before and after pictures from using the Glycolic Scrub. Credit: Instagram

For those wondering if they should invest in the new Active Body Duo ($50), there are so many positive reviews describing the scrub in particular as a “miracle buy”.

“This scrub has me in a chokehold,” one recent reviewer writes.

“I’d marry this scrub if I could,” adds another. “My skin has never felt so ridiculously smooth, soft and spot free.”

A third says: “This stuff is the holy grail. Best body scrub I have ever used and definitely works at clearing the skin”.

Another said she bought it for her husband who works outside in the heat — and it’s the only thing that has worked and has “saved his skin”.

Others have shared incredible before and after pictures which demonstrate just how well the scrub works to improve both the look and feel of the skin.

Frank Body founder Jess Hatzis said she came up with the scrub as she had been seeking a solution for KP and body breakouts. Credit: Supplied

Frank Body founder Jess Hatzis previously told Best Picks she came up with the scrub as she had for a long time been seeking a solution for KP and body breakouts.

“Our customers are always asking us for solutions to breakouts and KP, we love how effective and affordable this scrub is,” she says.

“We spent about a year formulating it so that it really tackled skin concerns without causing irritation. I use it all the time.”

Jess and Frank Body recommend customers use a “small scoop” every two to three days, and simply apply it to your body in the shower, leave it on for a “minute to work its magic” and then remove.

With continued and regular use, you’ll see “fewer body bumps, less redness, improved skin tone and smoother texture”, promises the brand.

For more information and to shop the new Active Body Duo, head here now.

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