After years of waiting, Toyota finally gave us a new Tacoma. Even better, the company threw some of its legendary hybrid tech into the popular pickup. After staying quiet about just how much these new hybrid Tacomas would cost, even when we attended the first-drive event recently, Toyota quietly released pricing for all trims of the Tacoma i-Force Max trims, and they’re not cheap.
All trims of the Tacoma Hybrid are powered by the same i-Force Max powertrain, which uses a turbocharged 2.4-liter inline-4 and makes 326 horsepower and 465 pound-feet of torque. Sadly you can’t get the six-speed manual with the hybrid engine, so an eight-speed automatic is your only option.
If you thought you’d be able to score a regular cab Tacoma Hybrid for under $40,000, you’re sadly mistaken. The hybrid Tacoma trims start with the TRD Sport Hybrid, which starts at $47,795 (including the $1,495 destination charge) for a double cab truck with four-wheel drive. The next trim up is the Tacoma TRD Off Road, which starts at $48,095. Adding things like one of the $495 paint options, heated seats, the TRD Off Road Premium Package and the stabilizer disconnect mechanism, and you’ll end up with a $58,000 Tacoma.
Then there’s the $57,295 Tacoma Limited, the most luxurious Tacoma you can buy. It comes with things like chrome trim and wheels, and powered running boards. The only major option on the Limited is an adaptive variable suspension for $395.
The next trims up on the ladder are the two ultimate off-road Tacomas. The first is the Tacoma Trailhunter, a new nameplate for the brand, and it starts at $64,395. The Trailhunter is the only Tacoma Hybrid trim that gets the option of a six-foot bed; all the other trims only come in the double cab configuration with a five-foot bed. If you choose the longer bed, pricing starts at $64,895. Don’t want the Trailhunter? You can go for the most expensive Tacoma ever, the Tacoma TRD Pro Hybrid, which starts at $65,395. It gets a trim-exclusive two-tone paint scheme and is also the only model that comes with those cool-ass IsoDynamic Performance front seats.
Any way you go about it, the Tacoma Hybrid isgoing to be pricey. I never thought I’d see the day that we’d be talking about $65,000 Toyota Tacomas, but here we are. The 2024 Tacoma Hybridz should start arriving at dealers soon if they’re not already there. I’ll be sure to keep an eye out for wild markups.
