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Lacoste

Ecoalf appoints Manel Echevarria as new CEO

by Lionel Rogers
Ecoalf appoints Manel Echevarria as new CEO

Translated by Roberta HERRERA Published May 10, 2024 Ecoalf, the sustainability-driven fashion brand, has announced the appointment of Manel Echevarria as its new CEO. Echevarria joins from Ananas Anam, parent …

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Ananas Anam appoints Silvia Bernardini as CEO

by David Johnson
Ananas Anam appoints Silvia Bernardini as CEO

Translated by Roberta HERRERA Published May 7, 2024 Ananas Anam, the parent company of Piñatex known for its environmentally friendly textile solutions, has appointed a new CEO. he newly appointed …

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Gymshark names “industry hero” Mercer as first GM, Wholesale and Retail

by David Johnson
Gymshark names “industry hero” Mercer as first GM, Wholesale and Retail

Key senior appointments continue to be made at Gymshark, with Hannah Mercer (who it called an “industry hero”) now joining the fast-growing fitness community and apparel brand in the newly …

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Lacoste boosts brand image in Asia with ‘Play Big’ campaign

by Lionel Rogers
Lacoste boosts brand image in Asia with ‘Play Big’ campaign

Translated by Nicola Mira Published Apr 29, 2024 Lacoste’s latest advertising campaign, entitled ‘Play Big’, features Korean pop star and top model Jeon Somi, K-Wave singer and actor Ahn Hyo …

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Interparfums reports slight revenue drop in Q1, confirms annual guidance

by Lionel Rogers
Interparfums reports slight revenue drop in Q1, confirms annual guidance

Translated by Nicola Mira Published Apr 25, 2024 In Q1 2024, French licensed perfume specialist Interparfums (whose portfolio includes the fragrances by Montblanc, Jimmy Choo, Coach and Lacoste) recorded a …

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Levi’s sets up shop with a new total blue concept

by Lionel Rogers
Levi’s sets up shop with a new total blue concept

Translated by Cassidy STEPHENS Published Apr 25, 2024 Levi’s has moved location on the Champs-Elysées. With less than 100 days to go until the Olympic Games, the world’s number one …

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JD Sports opens on Champs-Elysées in Paris, On and Salomon about to follow suit

by Lionel Rogers
JD Sports opens on Champs-Elysées in Paris, On and Salomon about to follow suit

Translated by Nicola Mira Published Apr 17, 2024 Preparation work for the Olympics is in full swing in Paris, and a strong sporting vibe is spreading through the city’s main …

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Contemporary men’s style magazine ICON launches its French edition

by Lionel Rogers
Contemporary men’s style magazine ICON launches its French edition

It’s rare to see new print medias flourishing on a market dominated by digital players, yet contemporary menswear magazine ICON is seeking to prove that glossies still have their place …

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Julien Schneider takes charge of L’Occitane en Provence in France

by Lionel Rogers
Julien Schneider takes charge of L’Occitane en Provence in France

Translated by Nicola Mira Published Mar 20, 2024 Julien Schneider, who was appointed CEO of French premium menswear retailer Balibaris in January 2022, has now been named managing director France by cosmetics …

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Heritage and creativity at Roland Garros

by David Johnson
Heritage and creativity at Roland Garros

Translated by Nicola Mira Published Mar 6, 2024 Lacoste had to choose the Roland Garros stadium in Paris, the emblematic temple of French tennis, to stage its big return to …

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